Arm & Hammer™
- Naturally powered by ARM & HAMMER™ Baking Soda for healthier teeth and gums*:
- neutralizes harmful acids before they damage teeth
- penetrates between teeth and along gum line for a deep clean
- low abrasion formula that won’t damage enamel
- safely whitens with the gentle power of baking soda
- Helps prevent new stains from setting
- Enamel safe whitening
- Cleans and strengthens tooth enamel
- Fluoride cavity protection aids in the prevention of dental decay and helps remineralize tooth enamel
- Fresh Mint Twist Flavour with cool sensation that lasts and lasts
Learn the Science of the Smile
Happy smiles. Polite smiles. Embarrassed smiles. Your smile communicates what you’re feeling and helps you connect with the world. Find out why your smile says so much about you, and why you should protect it!
Change is Good
Replace your brush every 3 months so bristles are still effective at fighting plaque and decay.
Fight Plaque 2X a Day
Plaque forms quickly, so brush twice a day to help protect your enamel — and your smile.
Protect Your Enamel
To keep enamel strong, use toothpaste with liquid calcium and wear a night guard if you grind your teeth.
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