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Clean & Simple™ laundry detergent—with 6 essential ingredients and water.
EPA Safer Choice product standards.
Everything You Need for a Powerful Clean
You told us you want products with fewer ingredients that still deliver a no-compromise clean. We listened.
New ARM & HAMMER™ Clean & Simple™ laundry detergent is formulated with 6 essential ingredients to get clothes powerfully clean, all at a smart low price.
(C12-15 Alcohols Ethoxylated)
Cleans your clothes and removes oily stains
(Sodium Laureth Sulfate)
Enhances cleaning by removing stains like dirt, mud and oil
Improves performance and helps remove stains like mustard, wine, blueberry, and sweat
Helps to eliminate odors and improve cleaning
(Trisodium Dicarboxymethyl Alaninate)
Softens water to enhance detergent cleaning power
Clinically tested to be safe and leaves a long-lasting gentle clean scent
Free From Unnecessary Chemicals
No Dyes • No Phosphates • No GMOs • No Added Preservatives • No Enzymes No Brighteners • No Parabens • No Gluten • No Animal-Derived Ingredients
A Scent That’s Crisp & Clean
New Clean & Simple™ detergent was purposefully formulated to contain the essential ingredients including a refreshingly gentle fragrance. You’ll love pulling clothes out of the dryer just to get another sniff.
“The first thing I noticed about this product is the nice fragrance. It was a ‘just right’ smell—not too strong, not too flowery. Just right.”
- Pinnacle, NC*
*These consumers received free product to sample.
Real Love for Clean & Simple™
Real Users. Real Reviews.
"We have been looking to simplify the cleaning routine in our home with less chemicals. The Arm & Hammer™ Clean & Simple™ laundry detergent has done just that. The cleaning power is amazing with just 6 ingredients! We love the fresh clean crisp sent that lasts all day for a confident close up clean."
"...I was thrilled to see that it only contains 6 ingredients, all that is needed to get your wash clean and fresh, without any unpronounceable chemicals! Well, it works very well - my laundry is coming out clean and fresh, and smelling quite delightful, too."
Our Promise To You & THE PLANET
New ARM & HAMMER™ Clean & Simple™ detergent is made with 100% certified renewable electricity and we give back by helping to plant millions of trees in the Mississippi River Valley. Clean & Simple is specially formulated to work as hard as our leading detergent, with 6 essential ingredients. With no unnecessary chemicals, dyes or preservatives, it’s powerfully simple, meeting EPA Safer Choice product standards to be safer for your family, your pets, and the planet. Learn about our sustainability efforts here.
Inspired By Smart Moms Everywhere
ARM & HAMMER™ Clean & Simple™ is inspired by all the genius ways you make life cleaner, simpler, smarter, better.