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Fresh Air Outside … and Inside.

Fresh Air Outside … and Inside.

Don’t forget the family member that makes road trips possible: your car.
For cleaner cabin air, use a FRAM® Fresh Breeze™ Cabin Air Filter,
the only cabin air filter that uses the natural deodorizing qualities of ARM & HAMMER® Baking Soda. When your car takes in cleaner air, the whole family benefits.




How It Works:

Outside air that flows through your vehicle’s air conditioning, heating and ventilation systems can expose your passengers to contaminants such as road dust and pollen. FRAM® Fresh Breeze™ Cabin Air Filters can filter 98% of these contaminants* from the air that passes through the filter, improving your driving comfort.

Easy installation instructions are packaged with every FRAM® Fresh Breeze™ Cabin Air Filter to take the guesswork out of the job. For continued freshness, FRAM® recommends changing your filter once every year or every 15,000 miles.

*98% filtering claim is based on tests of road dust and pollen particles ranging in size from 5 to 500 microns. Deodorizing tests used isovaleric acid (sweaty odors), geosmin (earthy odors) and dog hair.